Archive

30 Must-Have Features Of A Good Business Website.

Are you in the process of creating a new website for your business? Do you want to know the features to make your website design project a success?

Your company’s website is the first exposure many potential customers are going to have to your business. Even if you run your business primarily offline, your digital presence can and should be a powerful marketing tool for your business. Think of your website as a way to introduce yourself to new customers and keep current customers engaged.

Depending on your industry and type of business, plan on customizing your site with appropriate content and tools. For example, a site for a brick-and-mortar clothing boutique may need nothing more than information about the business, some beautiful images of clothing, and a news and events listing. An online clothing seller, on the other hand, needs everything the boutique has as well as an e-commerce engine for online shopping.

Regardless of the type of company you have, there are some basic items every small business website should have.

Your Marketing Lady share their essential website features in this infographic.

Here are my top five from their list:

• A clear call to action
• Customer testimonials
• Photos of you and your team
Mobile responsive
• Good SEO

Check out the infographic for more detail.

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5 Blogging Crimes To Avoid.

The most important reason why you need blogs on your website is because your visitors and Google value fresh content. It keeps visitors coming back and increases traffic to your site by improving your ranking. When Google sees fresh, regular and relevant content on your website, they view your site as more valuable. Your search engine ranking is vital for your business success, and blogs offer a simple and easy way of ranking up.

blogging crimes to avoid

So, is your blogging strategy failing to hit the mark? Are you making mistakes that are costing your business money?

Brafton share their blogging mistakes to avoid in this infographic.

Here’s a quick summary:

• Focusing too much on your business
• Writing for the wrong audience
• Never updating your content
• Creating boring content
• Letting it sit in a vacuum

Check out the infographic for more detail.

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5 Steps to Understand Your Website Audience

Understanding your Website audience is one of the keys to grow your business. Did you know it costs a business six times as much to acquire a new customer than it does to retain an existing one?

With this in mind, we want to help you reach your target audience effectively, saving you both time and money through well-conducted market research.

You may want to ask, how can I study my audience in order to uncover their hidden needs and motivations in order to better tailor my site to them? Don’t worry – you don’t need to be a mind reader to figure out what your audience is looking for and how you can help them find it. Instead, just follow the steps outlined in this article to ensure your site’s content is a good fit.

On the infographic below, MPP Global share 5 steps to understanding your website audience

Here’s a quick summary:

• Identify your target demographic
• Identify the psychographic
• Develop your brand
• Identify marketing communication platforms
• Grow your success

Check out their infographic for more detail.

Website audience

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5 Ways Unlimited Web Hosting Will Work Perfectly On Your Website SEO

Having an unreliable web hosting services and switching hosts can really affect your website SEO. As technology is progressing exponentially web hosting services are also on the same path, unlimited web hosting services have now become reliable, efficient as well as cost-effective.
JointViews shares their guide on how an unlimited web hosting will work perfectly on your website SEO in this infographic.

They share the following:

Monitoring the links
Optimization increases revenue
Helps in improving SEO rankings
Cuts down the cost
Website backup

Check out the infographic for more detail.

5 Ways Unlimited Web Hosting Will Work Perfectly On Your Website SEO

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Why Visitors Leave Your Website: 9 Annoying Features You Need to Fix

Are you struggling to achieve results with your business website? Are visitors leaving your site without buying or enquiring?

Amberd Design share the features turning your visitors off in this infographic

Here’s a quick summary:

Lack of message

No contact info

Animated ads

Poor design / navigation

Automatic video / audio

Intrusive live chat

Sliders

Tiny text

Stock photos

Check out the info-graphic for more detail.

How to Increase the Speed of Your WordPress Website

Are you looking for ways to increase the speed of your WordPress website? Want to know how to reduce load times to under 1 second?

WP Curve share their speed busting tips in this infographic.

First, they explain why faster sites are better:

  1. Faster sites convert better
  2. Site speed helps SEO rankings
  3. Faster sites provide a better visitor experience
  4. Faster sites build brand recognition and trust

Check out their info-graphic to find out how to speed up your site.