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Web Design Problems That Make People Hate Your Website

Is your website failing to support your business? Could your website design be turning visitors away?

Having a website can accomplish a multitude of benefits for your organization, whether that’s to elevate your brand presence, increase awareness for social issues, or raise donations. There are hundreds of thousands of organizations that do meaningful work, which means yours need to stand out to be noticed.

For many organizations the ultimate goal is to gain volunteers or raise donations, but before that can happen, trust needs to be gained. When it comes to your website, design is extremely important in shaping how users see you as a trustworthy brand and source of information. There are a number of easily-solvable blunders that websites engage in every day that can damage that trust. Let’s go through the top seven web design mistakes to avoid as shared by Spencer Kinney in the infographic below.

Here’s a quick summary:

• Site isn’t optimised for mobile
• Poor navigation
• Slow load time
• Overused stock images
• Poor use of headers, sidebars and footers
• Lack of top-quality content
• Not keeping website updated

Check out the infographic for more detail.

Website Design=========================================================

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9 Tips To Create A Website Your Visitors Will Love

In this day and age, it’s pretty clear that a website is one of the most, if not the most, important parts of your digital presence. A lot of times, it can be the first and only touchpoint you get to impress your potential customers. So how come so many websites still load funky on mobile devices or completely ignore the rules of aesthetics?

To stay relevant, it’s so important to provide value all the time. Provide value with your blog, ensure that your focus is not all about sales but also to educate. Make visitors want to stay on your website for as long as possible.

Remember, your company’s website is your first and last chance to impress website visitors. Make sure it’s a pleasant experience – with a clean copy, a well-defined objective, and a relaxing experience.

With this in mind, if you’re in the process of creating a new website for your business or you’re looking for ways to improve the design and optimization of an existing site,

Red Website Design shares 9 tips to create a site your visitors and Google will love in this infographic.

Here’s a quick summary:

• Make it fast
• Make it responsive
• Make it stylish
• Make it legible
• Make it easy on the eyes
• Make it easy to navigate
• Make it clear
• Make it focused
• Make it valuable

Check out the infographic for more detail.

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5 Steps to Understand Your Website Audience

Understanding your Website audience is one of the keys to grow your business. Did you know it costs a business six times as much to acquire a new customer than it does to retain an existing one?

With this in mind, we want to help you reach your target audience effectively, saving you both time and money through well-conducted market research.

You may want to ask, how can I study my audience in order to uncover their hidden needs and motivations in order to better tailor my site to them? Don’t worry – you don’t need to be a mind reader to figure out what your audience is looking for and how you can help them find it. Instead, just follow the steps outlined in this article to ensure your site’s content is a good fit.

On the infographic below, MPP Global share 5 steps to understanding your website audience

Here’s a quick summary:

• Identify your target demographic
• Identify the psychographic
• Develop your brand
• Identify marketing communication platforms
• Grow your success

Check out their infographic for more detail.

Website audience

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7 Important SEO Steps to Take Before Launching a New Website

SEO is a long-term process and results are rarely immediate, but the first steps you take after you launch a new website can have a big impact on the website’s potential to rank in Google search for its target keywords and start bringing in traffic, leads and sales.

Get things right at the beginning, from an SEO perspective, and you’ll save yourself hours and hours of work further down the line fixing a website that wasn’t originally built with SEO in mind.

While most website owners tend to focus on SEO long after their platform has gone live, recent stats show that this is a major mistake in the long run. For best results, you should make sure to have an SEO strategy in place before you launch your website so that you can do it right and still have enough time to develop high-quality content that converts.

Below, Infinite Ace share their pre-launch steps to success. Steps that you should take whenever you launch a new website to make sure it’s designed from the very beginning to rank for its target keywords and attract as much traffic as possible from organic search.

Here’s a quick summary:

• Narrow your niche
• Prioritise mobile
• Make sure your website loads as fast as possible
• Have a content plan
• Optimise on-page SEO
• Set up Google Analytics
• Create a sitemap

Check out the infographic for more detail.

seo Steps to take

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7 Social Media Mistakes To Avoid.

Social media done the right way has enormous potential to build your brand community, grow your customer base and skyrocket ROI. But all your efforts can be undone if you’re still making social media marketing mistakes.

Here, we tell you about some of the most common social media marketing mistakes to avoid and “how to do social media” in a way that brings the results you need.

It seems like the whole world’s on social media now and for that reason, every company is exploring and using social media as a marketing channel to pitch their products to their audience.

Apart from helping your brand connect with target and existing buyers, social media widens your brand’s reach and adds to its recognition – as long as you avoid the common social media marketing mistakes and stick to best practices.

Is your social media strategy failing to generate desired results? Are you concerned your social media efforts are doing more harm than good to your brand?

Your Marketing Lady share 7 social media mistakes to avoid in this infographic.

Here’s a quick summary:

• Trying to use every social media network
• Failing to identify a target audience
• Posting without a clear strategy
• Posting too much or not enough
• Using social media as a one-way tool
• Ignoring other businesses and accounts
• Skipping analytics and measurements

Check out the infographic for more detail.

social media mistakes to avoid

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4 Essential Tasks To Complete Before Spending A Penny On Marketing.

Are you in the process of starting a new business? Are you about to embark on a new marketing campaign for your startup?

Living to Roam share their pre-marketing checklist in this infographic.

Here’s a quick summary:

• Conduct a SWOT analysis
• Create brand personas
• Outline your vision and purpose
• Know your competitors

Check out the infographic for more detail.

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4 Content Marketing Techniques You Should be Using.

As you’ve probably heard many times now, content marketing is the new SEO. Building links for SEO purposes is now frowned upon by Google, instead they want you to earn them by creating content people will naturally want to link to and share.

But what content should you be creating? The infographic below from WebNet Hosting gives you 4 of the most popular methods and guidelines on how to utilise them.

Check out the infographic for more detail.

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The SEO Technique You MUST Stop Using And What To Do Instead.

Are you or your SEO Company using link building tactics as part of your SEO strategy? Want to know why you should stop it and what you should be doing instead?

In certain circumstances, link building can be seen as gaming the system by Google, and if they think you’re gaming the system you could land yourself with a penalty and be excluded from their search results altogether.

But what should you be doing that Google does like? The guys at Media Whiz SEO have explained things in this infographic.

Here’s what the infographic has to say:

  • Old-School Link Builder vs Content Marketer
  • The content marketers path to building links

Check out the infographic for more detail.

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8 Tips To Improve User Experience.

Is your business website an annoying experience for your visitors? Looking for ways to improve user experience and keep visitors on your site longer?

Red Website Design share 8 tips for success in this infographic.

Here are the key points:

• Choose the right headings
• Add authentic images
• Mix and match text formats
• Use white space to your advantage
• Make it interactive
• Optimise your site for mobile
• Eliminate & customise your 404s
• Speed up your page loads

Check out the infographic for more detail.

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What Is A 404 Error? The Ultimate Guide To Finding & Fixing 404 Error Pages.

Are you trying to remove 404 error pages on your business website? Want to understand why 404 error messages appear and what you can do to fix them?

Spiralytics share their guide to finding and fixing 404 errors in this infographic.

Here’s a quick summary of what they cover:

• What is a 404 error code?
• Reasons why a page could be broken
• What happens when your site has a lot of 404 error pages
• Possible solutions
• Tools to find and fix 404 errors

Check out the infographic for more detail.

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