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Do I need a Website for My Business? 9 Reasons Why the Answer is Yes

Do I need a website for my business? A website is the company’s online identity that connotes what a brand entails. It is the parameter that makes a brand visible to online users. A website creates an accommodative online atmosphere for potential customers to decide on products and services among competitors.

Thus, a website is a marketing tool for a business because it promotes the brand. The website is a connector between a business and the target audience.

9 reasons why I need a website for my business is discussed below

  1. A good website helps to keep the target audience interested in your site instead of choosing a rival’s site over yours. These actions generate traffic for your business.
  2. When a website is regularly updated, it becomes the custodian of information for the company’s history. This action earns the trust of the target audience.
  3. A website makes a company accessible to the seen and unseen potential audience. The target users know more about the company, its products and services and also how to reach the company when they visit the site.
  4. A  website brings market expansion for the company by keeping old and new users who visit the company’s page. This action occurs when the target audience is satisfied with their findings on the site. It is often the first encounter target audience have with a brand before making a decision.
  5. A website enables a business to be available to its online and offline target audience. This action makes the business reliable and secures the trust and interest of its target consumers.
  6. A website creates awareness to a larger audience while fighting to attain a favourable position among online competitors. A website can bring popularity to gain dominance in the digital world when used properly. A website is the selling factor for many online brands.
  7. A website serves as a platform for the brand and its users to interact and exchange useful information. One of the best ways to understand and serve your target audience efficiently is through a website.
  8. A website, when optimised properly, can reduce the company’s expenditure like employees wages, utility expenses, rental services and taxes while increasing the company’s finances.
  9. A website saves time of the company and potential clients by providing answers to frequently asked questions in a section of the website page. This action makes the company easily understandable to its potential users.
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In conclusion, when businesses ask the question “do I need a website for my business?”. They should be able to get the answers they need with the above reasons because a website is the lifespan of a business. It is needed in other to survive and dominate among online competitors while maximising gross profits. Thus, if you are looking for a ‘Website Designer’ to create a user-friendly and an accessible navigating website that gives relevant content for a better user experience and product visuals, then ‘Da-Manager Digital Agency’ should be your first option to get your desired job satisfaction.

Design Basics: A Beginners Guide to Image File Types

Are you just getting started in the world of graphic design? Need help understanding the different types of image files and when you should use them?

tekRescue share their guide to image file types in this infographic.

They compare the following features:

  • Colour palette
  • Transparency
  • Alpha channel
  • Image compression
  • Scalability
  • Animation

Check out the infographic for more detail.

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A Guide To Font Selection In Design Psychology

The kind of fonts you use in design, says a lot about your personality. Today, there are about 33,000 fonts on the internet. Websites like www.MYfonts.com make it a little difficult to make the right fonts choice because when creating a design, one has to be careful about fonts selection, this has a way of conveying the right message to your website visitors.
Need to learn what your website fonts say about you?
Get VoIP shares a guide to font selection in design psychology in this infographic.

They share examples in the following categories:

Serif
Sans-serif
Slab Serif
Decorative
Script
Bold
Italicized
Underlined
All caps

Check out their infographic for more detail.

Guide To Font Selection

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7 Step Guide On How To Create An About Us Page

A fantastic about us page helps tell your business website visitors what your business is about. This allows them to instil trust and credibility in you especially with their information and data, in turn, it offers you a great opportunity to connect with visitors and sell them on your site and its offerings. Need to design an informative and interesting about us page for your business website?
Who Is Hosting This shares their 7 step guide on how to create an about us page in this infographic.

Here’s a quick summary of what’s included:

Important elements of about pages
Begin with a bang
Tell people who you are
Tell people what you can do for them
End with a strong closer

Check out the infographic for more detail.

7 Step Guide On How To Create An About Us Page

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100+ Design Blogs You Should Follow For Design Inspiration

As a designer, constant relearning and career improvements are the end game, whether you’re reading up on your favourite design movements, watching tutorial videos to learn new shortcuts, or checking out blogs for inspiration, design resources, these are all indispensable to a prosperous career in the design field.
DesignMantic shares the 100+ design blogs you should follow for design inspiration in this infographic.

They are divided into the following categories:

Best Graphic Design blogs
Best Web design blogs
Best Print/Stationary Design blogs
Best Typography Design blogs

Check out the infographic for their list.

100+ Design Blogs You Should Follow For Design Inspiration

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Guide To Colour Palettes To Help Define Your Brand

Colours are a very important element of your brand. 90% of the information our brains process is visual. And visual elements get almost 94% more page views than text-based. It helps your website visitors feel compelled towards your brand, so picking a palette, style and psychology is important.
Reux Design shares a guide to colour palettes to help define your brand in this infographic.

They share colours to help you achieve the following vibes:

Soft, romantic, organic
Strong, masculine, clean
Bright, cheerful, fun
Luxurious, thoughtful, mature
Girly, rich, bold

Check out the infographic for their suggestions.

Guide To Colour Palettes To Help Define Your Brand

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Stats And Impact Images Have On Your Marketing Strategy

The old adage that a picture is worth a thousand words continues to hold true in the digital age. Across online platforms, images have been proven to boost performance and engagement. Need to learn how visuals can help and create an impact on your marketing?
MDG Advertising shares the stats and impact images have on your marketing strategy you will ever need to know in this infographic.

Here’s a summary of what they focus:

The impact of images in articles
The impact of images on social media
The impact of images in press materials
The impact of images in search
The impact of images in Ecommerce

Check out the infographic for more detail.

Stats And Impact Images Have On Your Marketing Strategy

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10 Most Versatile Fonts For Awesome Web Design

Typography is a fundamental design element for web design and a great way to get the customer in the fun mood. Need an idea for your font combination for your next project?
DesignMantic share 10 versatile fonts for awesome web design you should consider in this infographic.

Here’s what makes the list:

Myriad Pro
League Gothic
Cabin
Corbel
Museo Slab
Bebas Neue
Ubuntu
Lobster
Franchise
PT Serif

Check out the infographic for more detail.

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