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22 SEO Stats That’ll Change Your Search Strategy

Did you know mobile devices account for over half of all organic search engine visits? Is your website and SEO strategy catering for the rise of mobile search?

To win at SEO, you have to play by Google’s rules. Ranking high on Yahoo or Bing is nice, but companies who rank on Google are most likely getting the most business.

Using Google Search Console will help you understand how people are currently getting to your site through Google Searches. This can help understand the strengths and weaknesses of your content.

SEO is constantly changing and marketers often have trouble keeping up with the latest updates, but one thing that isn’t changing is the value of your buyer persona finding you through organic search.

Google updates its algorithm hundreds of times per year. It can feel overwhelming to keep up with all of these changes – and to know what to put the majority of your focus on.

Luckily, we’ve pulled some of the most important stats to help you make digital marketing decisions in 2019. In the infographic below, Go Gulf share the stats you need to know

Here’s a summary of what you’ll learn:

• The percentage of people who only search on a smartphone
• The percentage of searches related to a location
• The percentage of people that contact businesses after searching
• The percentage of mobile searches by industry

Check out the infographic for more detail.

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8 Essential Skills to Become Ridiculously Good at Marketing

The success of your small business depends on your efforts to grow profits using various methods. From employee training to marketing, every aspect of your business deserves attention.

Rapid growth doesn’t happen overnight, but there are several steps you must take to keep your business moving forward. It takes time and effort. However, when you start reaping the benefits, you will see that your effort is worth it.

So, if you’re trying to learn about marketing to grow your small business or you want to know the key skills required to master the art of marketing,

Market Pro share their 8 skills for success in this infographic.

Here’s a quick summary:

• Agility and ability to adapt
• Cross-cultural and generational collaboration
• Digital mindset
• Strategic thinking
• Leadership and people management
• Social emotional intelligence
• Complex problem solving
• Storytelling

Check out the infographic for more detail.

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100 Ecommerce SEO Tips to Get You More Sales

If you own an ecommerce website and want to optimize it for SEO, Well! This article is your guide. If your customers can’t find you online, how will you make a sale? Getting visibility on search engines and ranking higher for searches is very crucial for making sales.

SEO for an ecommerce website is not the same as SEO for other types of websites. We’ll help you to reach your potential customers along with improving revenue as well as your brand visibility.

So, if you’re running an online shop, and you’re looking for ways to increase sales, and possibly wondering how to make the best use of SEO?

Red Website Design share 100 Ecommerce SEO tips in this infographic.

The tips are broken down into the following sections:

• Site structure
• Writing and content creation
• Promotion and brand awareness
• Helpful tools

Check out the infographic for more detail.

 

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The 3 Types of Visitor Your Website Must Cater For

Every website’s audience is comprised of different kinds of visitors, and those people can almost always be broken down into one of 3 distinct categories. Visitors in each of these categories share similar needs and goals on the website, which means that by understanding the needs of each category and ensuring that your website does what it can to meet those needs, you can better serve those individual users. In this article, Landslide Creative shares the three types of visitors your website needs to cater for in the infographic below.

So, if you’re looking for ways to make your business website more effective or you want to know how to make your content appeal to every visitor on your site, then you reading the right Article.

Here’s a quick summary:

• Skimmers want to find the information they need and get out as quickly as possible.
• Swimmers will go a little deeper and browse more of your site.
• Divers want to take it all in and spend time exploring.

Check out the infographic for more detail.

Website visitor

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15 Social Media & Messaging Platforms to Grow Your Business In 2019

Are you looking for ways to grow your business in 2019? Want to know the most popular social media and messaging platforms that can help fuel your growth?

Yes, gone are the days of relying on the door to door marketing, making face to face pitches to customers. Relying on television, print ads and commercials is not enough to gain your audience’s attention.

As the number of social media users is only going up, if you are not using one or more of these platforms to grow your business, then you are missing out on a very good opportunity.

Facebook, Twitter, Instagram, YouTube, these are all household terms today and users are actively using and exploring these platforms.

These free platforms provide you with the opportunity to share about your brands and convert users and visitors into customers.

Today, Digital Information World share the top 15 platforms you should consider in this infographic.

Here’s who makes the list:

• Facebook
• YouTube
• Messenger
• WhatsApp
• Instagram
• Twitter
• Google Plus
• LinkedIn
• Skype
• Snapchat
• Pinterest
• Line
• Viber
• WeChat
• Tumblr

Check out the infographic for more detail.

social media platforms

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9 Mistakes Businesses Make On Social Media.

Do you use social media as a platform to market your business? Are you concerned you’re making mistakes that are affecting your results?

Jason Squires share 9 common mistakes businesses make in this infographic.

Here’s a quick summary:

• Focusing on quantity of followers over quality
• Not posting engaging content regularly
• Not converting followers into customers
• Focusing on too many channels
• Having no brand personality
• Spamming
• Doing everything manually
• Broadcasting the same message across all channels
• Not having a strategy at all

Check out the infographic for more detail.

mistakes on social media

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15 Reasons Your Business Needs Online Reviews

The unknown can intimidate people—particularly people who don’t like wasting their time or money on experiences with businesses they don’t know. That’s why 88 percent of consumers turn to online reviews before whipping out their wallets.

Maybe you run a great business with loyal customers who love you; but if those customers aren’t posting online reviews about how awesome your business is, then other potential customers are going to wonder what’s wrong with you—even if there’s nothing wrong at all!

As the business owner, you may not be aware of a customer’s negative experience until they post a bad review on Yelp or Google. These online reviews can have a huge impact on your business.

Having easy access to the web has radically changed the way people shop for almost everything today.

From mobile phones to dental services, it’s rare to blindly make a purchase decision without reading through several online reviews.

So, if you’re looking for ways to generate trust and increase sales or you want to know how online reviews can help,

Broadly share the stats you need to know in this infographic.

They break things down into the following categories:

• Reviews drive customers
• Reviews build trust
• You have to ask for them
• Reviews increase sales

Check out the infographic for more detail.

Your business needs Online Reviews

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Marketing Strategies To Attract & Convert Website Visitors

Growth is not an accident. For your business to grow, you must have a marketing strategies… So, we’ll be looking at Marketing Strategies To Attract & Convert Website Visitors.

In a sea of never-ending changes to the digital landscape that we call the internet, there seems to always be a new way to market your business and attract new customers to your website. While newcomers to the field of online marketing seem to chase one strategy after another, the veterans in the field know that there are only a select number of methods that actually work.

The difference between those chasing the newest and hottest strategies and those that truly understand the mechanics of marketing and customer acquisition is that the principles and fundamentals of sales don’t actually change. Whether we’re talking about online or offline mediums, these so-called marketing truths, if you will, always remain the same.

For example, one tried and true principle in business over the ages has been that a customer who receives something for free is always more willing to buy something from you as opposed to someone who has not. This is called the reciprocity principle. Consumers feel obligated to purchase from you after having received something pro bono, so to speak.

As a business person, if you are looking for ways to attract more visitors to your business website, or you want to utilise inbound marketing techniques to grow your small business,

Eliv8 share their 21 steps to inbound marketing success in this infographic.

They break things down into the following sections:

• Attract visitors
• Convert leads
• Close customers
• Delight fans

Check out the infographic for more detail.

marketing strategies

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