Social media and ecommerce have revolutionized the way we shop. Today, we can scroll through a brand’s social media page and easily purchase a product featured in a post. Social Media propels growth, and it’s had a big impact on e-commerce over the last few years. Curious how these two can help create a massive growth rate in your business?
Prima Software shares the stats on the importance of social media to ecommerce you need to know in this infographic.
Here’s a brief statistics snippet for you:
The percentage of adults aged 18-34 that will follow a brand on social media
The percentage of people that use social media as part of their purchasing process
The percentage of people that make a purchase after social media discovery
Check out the infographic for more detail.
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This article was originally published in 16 October 2018. It was most recently updated in November 24, 2022 by
