Colours are a very important element of your brand. 90% of the information our brains process is visual. And visual elements get almost 94% more page views than text-based. It helps your website visitors feel compelled towards your brand, so picking a palette, style and psychology is important.
Reux Design shares a guide to colour palettes to help define your brand in this infographic.
They share colours to help you achieve the following vibes:
Soft, romantic, organic
Strong, masculine, clean
Bright, cheerful, fun
Luxurious, thoughtful, mature
Girly, rich, bold
Check out the infographic for their suggestions.
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