The top rules in sales has always focused on the “liking effect” if you follow the Principles of Influence. But do you know how to apply the Top Rule in Sales online? Unlike a live setting where you can talk to a customer to find...
The top rules in sales has alw...
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Launching your own online business is a very exciting milestone in life. You’re on the path to financial freedom, you can create your own work hours, and you no longer report to someone else from nine to five. But more often than not, the dread of...
Launching your own online busi...
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If you’re just starting the process of planning your website with your development team, you might wonder about the different platforms available to construct your website. It’s common to ask about proprietary systems like Wix and Squarespace and their seemingly simple usability, or to mention you like one of...
If you’re just starting the ...
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Building Your Personal Brand At the end of August 1997, Tom Peters introduced the idea of building your personal brand in Fast Company magazine. He pointed out that every company had a brand, and that it influenced the way consumers saw those firms. Peters argued that every person...
Building Your Personal Brand...
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We talk a lot about the value of focusing on the User Interface (UI) aspect of design when creating mobile apps. As apps have evolved and grown there is a higher expectation from users that the interface will be at a certain level compared to...
We talk a lot about the value ...
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How do you decide which Marketing Channels to use in your pursuit of online advertising? That is an important question because nobody wants to waste time with their marketing efforts. As a full service digital agency, we provide more than just award-winning web design; we also...
How do you decide which Market...
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For years now, people have been ditching the brick and mortar stores to buy everything they need online. E-Commerce makes it easy for people to buy clothing, electronics, or even groceries right from your home. But with smart phones now people are using their desktops...
For years now, people have bee...
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By now, you’ve likely seen what long-scrolling pages have to offer. These are the unique pages that seem to go on forever when you scroll down a website. They can be effective when it comes to storytelling for your brand, products or services, but they...
By now, you’ve likely seen w...
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Instagram is one of the top five social media platforms that businesses use for marketing. Are you getting the most that you can from the fastest-growing social media network? An important aspect of website design is creating something that resonates with users, but you still need to...
Instagram is one of the top fi...
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When most people think about their website the focus is on the layout, how the home page looks, images, copy and of course call-to-action buttons; but what about color? Is your website using the right colors to get the response you are looking for from...
When most people think about t...
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